LAURA McCORVIE
President & Founder
President & Founder
Laura is a highly respected, versatile leader. Her
executive-level leadership of Marketing, Strategic
Planning, Organizational Development, Market Research
and Sales functions includes enterprise-wide SVP
positions at PepsiCo, Merck and Kraft. Laura
also led CPG and Pharmaceutical Consulting Practices
at CSC and Marketing Corporation of America (MCA) as
Senior Partner.
Laura has been a true pioneer in leading new and existing organizations to create business value at the largest Food and Pharma companies. She has designed and developed “new era” capabilities for Retail & Channel Growth Partnerships, Cross-Enterprise Innovation Management, Data Strategy & Leverage, and Driving Revenue Value from Supply Chain. Laura leaves her lasting mark on every organization and business, with accelerated competitive advantage and highly capable next-gen leaders.
Laura's contemporary leadership across market-facing functions provides the real-world foundation to work with clients to drive growth.
Laura has been a true pioneer in leading new and existing organizations to create business value at the largest Food and Pharma companies. She has designed and developed “new era” capabilities for Retail & Channel Growth Partnerships, Cross-Enterprise Innovation Management, Data Strategy & Leverage, and Driving Revenue Value from Supply Chain. Laura leaves her lasting mark on every organization and business, with accelerated competitive advantage and highly capable next-gen leaders.
Laura's contemporary leadership across market-facing functions provides the real-world foundation to work with clients to drive growth.
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CINDY FAY
Senior Partner
Senior Partner
Cindy's extensive management and strategic
consulting career has spanned all Strategy,
Marketing, Sales and growth-based challenges. After
many years consulting to Fortune 50 senior
executives while at CSC and Marketing Corporation of
America (MCA), Cindy ran her own successful
consulting practice for over a decade. In addition to
consulting with Laura and her teams at PepsiCo, Merck
and Kraft, she has served a diverse set of other
leading companies in CPG, Financial Services, Retail
and B2B industries.
Cindy has an uncompromising commitment to quality and to ensuring client success. She is well known for her versatility, creativity and ability to sort through complex problems for pragmatic and actionable solutions. Among the many client challenges she has addressed, she is particularly skilled at:
Cindy has an uncompromising commitment to quality and to ensuring client success. She is well known for her versatility, creativity and ability to sort through complex problems for pragmatic and actionable solutions. Among the many client challenges she has addressed, she is particularly skilled at:
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